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  • Writer's pictureLM Digital

Service Spotlight: Mobile Conquesting

Updated: Oct 13, 2021


LM Digital utilizes many advertising products to help your business reach your targeted goals. This Service Spotlight category highlights and goes in depth on each of the advertising products available so you can better understand and decide which one works best for your needs.

 

What is Mobile Conquesting

In today's society, 44% report that they would rather be separated from their significant other for a month than give up their smartphone for a month (Tocci, 2020). Everyone own some kind of smartphone and won't leave the house without it so it acts as a great source of targeting for ads which is why Mobile Conquesting is so effective.


Mobile Conquesting uses location-based, demographic, and behavioral targeting to reach consumers with display and video ads on their mobile device.


You tell us the geographic area that you want to target and then we layer in online and offline behaviors.


Additional Targeting Strategies

  • Geo-Fencing

  • Geo-Retargeting

  • Geo-Retargeting Lookalike

  • Weather Trigger

  • Address Targeting/Retargeting

  • Cross Platform Targeting

    • You can follow people who have been served the mobile ads (whether they clicked on the ad or not), onto other ad platforms on any device they use

For more information on this service or others, visit the other service spotlight blogs or contact us today.


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